Business Administration - Marketing, AAS

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CIP 520201 (MANM)

The Associate of Applied Science degree in Business Administration is designed to provide students with the skills needed in diverse public and private organizations. The program provides the business, management and marketing skills necessary for success in entry-level positions requiring foundations of greater responsibility, authority and leadership. Students who complete the program will be viewed by potential employers as having a broad-based education necessary for today’s team-oriented and globally-competitive environment.

The Business Administration program prepares students for careers in business, as well as providing students with instructional resources for the purpose of ongoing enhancement of skills. This program may transfer to other Colleges or universities and apply toward a bachelor’s degree. Contact the ACC Advising Office or a Faculty Advisor in Business Administration for details.

Admission Requirements

Admission to Arapahoe Community College

Program Requirements

General Education Courses (15 credit hours)

BUS 226 - Business Statistics 3 Credits
CIS 118 - Introduction to PC Applications 3 Credits OR higher
COM 115 - Public Speaking 3 Credits
ECO 201 - Principles of Macroeconomics: GT-SS1 3 Credits OR
ECO 202 - Principles of Microeconomics: GT-SS1 3 Credits
ENG 121 - English Composition I: GT-CO1 3 Credits

Major Courses (36 credit hours)

ACC 121 - Accounting Principles I 4 Credits
BUS 115 - Introduction to Business 3 Credits
BUS 216 - Legal Environment of Business 3 Credits
BUS 217 - Business Communication and Report Writing 3 Credits
BUS 289 - Business Capstone 2 Credits
FIN 101 - Introduction to Finance 3 Credits
MAN 128 - Human Relations in Organizations 3 Credits OR
MAN 215 - Organizational Behavior 3 Credits OR
BUS 203 - Introduction to International Business 3 Credits
MAN 224 - Leadership 3 Credits
MAN 226 - Principles of Management 3 Credits
MAR 106 - Marketing Your Image 3 Credits
MAR 160 - Customer Service 3 Credits
MAR 216 - Principles of Marketing 3 Credits

Marketing Concentration (9 credit hours)

The Marketing Concentration prepares students for entry-level positions which deal with directing the activities of the organization toward the satisfaction of consumer wants and needs. This involves an understanding of
consumer behavior; promotional, sales and pricing strategies; product management; and physical distribution, all of which prepare the student for a wide variety of opportunities.

Student must choose 9 credit hours from any course with a MAR prefix, or other with Department Chair approval.

Total: 60 credit hours

Graduation Requirements

Apply for graduation online at www.arapahoe.edu/graduation.
As a graduate of a Career and Technical Education program you will be contacted by an ACC employee in approximately six months to verify your employment information. This information gathering is a federal requirement to ensure that ACC receives certain federal funding.