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Nov 28, 2024
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2023-2024 Arapahoe Community College Catalog [ARCHIVED CATALOG]
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MUS 2067 - Music Marketing Strategies 3 Credits
Provides an overview of key marketing principles, terms, and practices, which form the foundation for all music entertainment marketing plans. Course examines the key areas of marketing opportunities for music entertainment entrepreneurs including merchandising, publicity, radio promotion, retail and distribution, advertising, and touring. Note: This course was previously listed as MUS 267.
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