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May 19, 2024
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2022-2023 Arapahoe Community College Catalog [ARCHIVED CATALOG]
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MAR 2049 - Strategic Marketing 3 Credits
Focuses on the connections between a market-driven strategy, customer satisfaction, and profitable growth. This course explores development of marketing strategies within both small and large organizations, with emphasis on strategy development, implementation, and evaluation. Note: This course was previously listed as MAR 249.
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